Unparalleled Service, Quality, and Value

Ostbye is a leading manufacturer of bridal and related jewelry serving fine jewelers throughout the United States, Canada, and Europe. They focus design talents and resources on products that achieve broad base consumer appeal and add value with point of sale display programs, effective marketing and advertising aids and materials, and fast ship programs such as Ostbye Overnight.

Visit site at https://www.ostbye.com/.


Over a decade ago, Ostbye had a very basic website and was in search of a partner to replicate their business by transforming them into a digital jewel.

Like any investment portfolio, the jewelry industry experiences daily volatility in the ever-changing metals market. This, coupled with the complexity of products and sales reps with limited experience in using digital technology, created a gem of an atmosphere for DKS to create success.


As a trusted partner for over a decade, Ostbye collaborated with DKS to architect a fully custom .NET content management system designed with their business needs at the forefront.

Because of the ever-changing prices, we integrated the website with their existing Dynamics NAV ERP system. This integration provided real-time catalog shopping for consumers, along with secure distributor access for order history, invoice control, and product reorder.


Ostbye’s revolutionary vision paid off with faster and more accurate orders, hundreds of retailers using their system, sales reps who can now stay laser focused on increasing sales, and streamlined business processes.

Our partnership with Ostbye has grown to include the development of an iOS ipad app to drive efficiency with sales reps while visiting retailers. All this adds up to a significant return on their investment.

DKS played an instrumental role in transforming Ostbye’s digital business over the last decade. We’ve developed a strong partnership over the years and look to DKS to provide oversight and guidance as we continue to transform Ostbye’s online vision.

— Craig MacBean

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