 |
DKS SYSTEMS' READYPORTAL SOLUTION
>> Overview >> Benefits >> Features
Power of Context
The "3 C's" to Success on the Web are still Content, Community and Commerce. Unfortunately, very few sites implement them effectively. Their problem is not that they do not have these feature, but rather how they display them. Typically, content is featured in one section of their site, community is in a separate section and commerce is located somewhere else.
The key to an engaging user experience and a successful web destination is the creation of compelling context. Context is best achieved when content, community and commerce elements are all featured on a single web page; thus, creating a theme for the visitor.
Instead of just having a web page with an article about a given topic (e.g. cancer research), an effective site will enhance this web page with additional content, community and commerce features, such as: (1) links to additional related articles, (2) a poll that captures opinions about issues raised in the article, (3) a discussion board that enables interactive dialogue about the topic and (4) a sponsorship section that provides a valuable service to a targeted supplier and brings in revenue.
ReadyPortal's comprehensive application suite, PortalModule framework and page management features make the creation of compelling context simple and fast. All you need to is select the applications that you wish, fill in the content and format them as you wish. Instead of requiring hours of custom programming work, this can be achieved in minutes with the ReadyPortal Solution.
|
|
 |