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Category Archives: Social Media Marketing

All articles about Social Media Marketing.

Benefits of Facebook’s ‘Pages To Watch’ Feature

Facebook Insights continues to offer a lot of valuable information to marketers. One feature worth highlighting is Facebook’s ‘Pages to [...]


3 Online Trends to Adopt This Year

If you’re currently up-to-date with the latest news in social and online marketing, you might know where the trends are [...]


Pinterest Goes Local With Place Pins

It seems like all I do is talk about Pinterest, lately. But with new releases like API Endpoints and Place [...]


Pinterest Announces API Endpoints

Finally (!) Pinterest has joined the rest of the social media platforms in offering an (almost public*) API. The launch [...]


A HUGE Benefit for Adding Rich Pins

Pinterest is rocking the social media sphere. We included some of the more recent updates in our Pinterest Tips for [...]


Pinterest Tips for the Holidays

Is it too early for a “holiday” post? No? Okay, good, ’cause we’re putting it out there anyway. Just like [...]


15 Trackable Social Engagement Metrics

Last week, we talked about looking beyond website traffic and focusing on the whole picture. Part of that is identifying [...]


Looking Beyond Website Traffic

There’s so much talk and promise surrounding website “traffic.” “We’ve increased traffic significantly over the last 3 months.” “We want [...]


NEW: Embedded Facebook Posts & How to Use Them

Facebook just added a new social plugin to their repertoire: Embedded Posts. Essentially, you can take any public post from a [...]


Key Changes to Facebook Insights

Facebook Insights keep getting better and better. With Insight’s recent changes, you can get to know your Facebook audience so [...]