“Tools” posts really aren’t that interesting. I get it. But I had to. I’ve been using these tools that I think you should know about. A lot of the clients I talk to think that they need to be on social media ALL DAY to see any benefits. Well my friends, your answers to “how [...]
I know the title is vague, because what exactly do I mean by “claim your posts in Google?” Yes, they are YOUR posts because you wrote them, but does your picture show up in Google search results? No? Well let’s fix that. Adding the rel=author tag gives you credibility and exposure. It helps your content [...]
There’s no doubt that email marketing is a big lead generator for many businesses. With the right subject line and enticing offer, you better believe I’m opening up your email blast! That’s the “easy” part. But, how do you get more subscriptions, a.k.a. a bigger email marketing list. 5 Easy Ways to Get a Bigger Email [...]
What is SEO? Search Engine Optimization is defined as the process of improving the visibility of a website or web page in search engines organic search results. Due to changing algorithms from Google, Yahoo! and Bing search engines, SEO is combined with social media and content marketing strategies to encompass a full online marketing strategy. [...]
You know social media is important… but where to start is overwhelming. Am I right? Run through this list, follow the links and you’re on your way to getting social and capitalizing on all those opportunities your competitors are (bonus if they aren’t!). How To: Get Started on Social Media 1. Create a social media strategy. DO [...]
You’ve read our post on the new layout features for pages, right? Well, finally, after taking the time to organize our Facebook page, we’ve published it. What’s new? Cover photo Profile picture Pinned image to the top of our profile Featured Likes (some clients we work with) Absence of our default landing tab (but the [...]
The much anticipated moment has arrived. With only a major slight ping of disappointment (see final thoughts at the end). You know that new Facebook timeline design that has been getting rolled out to your personal profiles? Well it’s here for Facebook pages and right on time with expected roll-out date. You have until March 30th, 2012 [...]
Excuses. They’re everywhere. I hear a lot of excuses as to why companies and brands don’t want to get involved in social media. For clarity, social media isn’t just the 4 most popular social networks (Facebook, Twitter, LinkedIn, YouTube), but it also includes social bookmarking sites, blogs and any other social networks that your customers [...]
Food bloggers got it goin’ on. Seriously. The more food blogs I encounter (thank you, Pinterest), the more I realize they are prime examples for online marketing and SEO. We’re talking about foodies who don’t necessarily have a tech or marketing background- but somehow they are rocking the web. We can all take some notes [...]
Nothing like a little rant on Valentine’s Day. It’s out of love, though. Love for seeing companies succeed on social media. So I guess that makes it okay, right? There are posts already out there covering Twitter ‘fails’ and mistakes- but I felt it was necessary to point out the failed strategies I see (daily) so you [...]
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DKS SYSTEMS
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