If specific locations are important to your business than local SEO is for you. 63%of consumers and small business owners use the internet to find information about local companies and 82% use search engines. Think of all the opportunities for local optimization! What is Local SEO? For a brick and mortar business, optimizing for local [...]
Google Webmaster Tools got a new face-lift recently. One of the most important sections in GWT is labeled “Health” which is ironic because we have been completely our Website Health Check-Up’s on a lot of our websites lately. On March 12, 2012, Google announced that they rolled out significant enhancements to the Crawl errors feature [...]
I know the title is vague, because what exactly do I mean by “claim your posts in Google?” Yes, they are YOUR posts because you wrote them, but does your picture show up in Google search results? No? Well let’s fix that. Adding the rel=author tag gives you credibility and exposure. It helps your content [...]
Spring cleaning. Our favorite time of the year (?). Whether it’s a favorite or not, it’s on your ‘honey to-do’ list. Get your closest in order, organize your garage – you know, all those fun things. Your website needs the same attention. Those mundane tasks you’ve been putting off until you’re less busy? Yeah, now’s [...]
Google’s fairly new crackdown and call-out on websites that don’t abide by Google’s Webmaster Guidelines is in full effect. Earlier this year, we wrote a “friendly reminder” post on guidelines that are often overlooked, forgotten or ignored. There is no longer any “weight” in arguments challenging Google’s ability to determine paid links, hidden content or other [...]
What is SEO? Search Engine Optimization is defined as the process of improving the visibility of a website or web page in search engines organic search results. Due to changing algorithms from Google, Yahoo! and Bing search engines, SEO is combined with social media and content marketing strategies to encompass a full online marketing strategy. [...]
Last week, we talked about the duplicate content errors that can occur with URL structure. Like I’ve said before, the bigger the website; the greater chances of having duplicate content issues. That’s why ecommerce websites need to be built with SEO in mind and optimized to be user and search friendly. Let me first define [...]
Duplicate content and site indexation is an issue that many large sites come across. Solutions may be in the navigation and simple changes can be made to fix duplicate content, but for other sites fixing duplicate content problems might be more challenging. URL Problems Causing Duplicate Content Multiple Domains Problem: You own multiple domains for [...]
You know that normally you should run fast and furious stay away from SEO consultants and companies that claim they have the “secrets” and winning tactics to secure that number one listing in Google, right? But there is a secret. And you should stick around to find out. Around here, we work in phases. Here’s [...]
I’ve talked before about how to conduct a basic website SEO analysis (in just 5 minutes!) and what I look for. The first thing on that list was the content. Why? Because content is king. Content contains keywords, it’s the soul of a reputable website. Content sells. Plain and simple. Frequently updated content includes blogs, [...]
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