DKS Blog. Your guide to web design, development, and internet marketing.

Best #SEO Plugin for WordPress

01/20/12 – 7:02 am | Posted By: Courtney Petty

When customers come to us looking for a new website, we always analyze their business needs and apply the right technology to meet those needs. A lot of the time, that requires developing their website on a Content Management System (CMS).

What’s unique about our team, is our ability to work with any technology. One CMS we use is WordPress (.org)- a very popular CMS platform. From integrating WordPress blogs with an existing website to developing a full-blown marketing site complete with a blog and other custom development features- we’ve done it all.  Fun fact: our blog runs on WordPress.

So it’s no secret that all CMS platforms are not search engine friendly. One thing I personally love about WordPress, is the amount of plug ins and SEO opportunities available. We’ve gone through a couple different plugins, and we will shout it from the roof tops when we say that WordPress SEO plugin by Yoast is the best SEO plugin out there. Hands down. (Obviously others feel the same, scroll to the bottom of this page and you can read all the testimonials.)

Download it now. The plugin holds your hand and walks you through everything.

  • Rel=canonical tags
  • Titles
  • Meta Descriptions
  • 301 redirects
  • Meta index/no index
  • Focus keyword

And so much more.

If you already have an SEO plugin and want to use Yoast’s- you can find details on how to migrate your data here. It’s super easy. Promise (I’ve done it) :)

BEWARE:

WordPress claims that “straight out of the box, [WordPress] is ready to embrace search engines” but once you start using various themes or customizing your own, that would break some of those SEO features. Building off that idea, I’ve also seen themes that include an automatic page title and/or meta description for each page or post that is created; therefore, either duplicating the meta fields or overwriting the plug in.

I’ve recently encountered a customized theme that has an automated title and meta description built in and the site had an SEO plugin. I was seeing that the plug in was being pulled twice from their design due to code “error” and search engines were picking up as many as three meta descriptions.

Your takeaway is make sure that when you download & activate a WordPress SEO plugin, you make sure there isn’t any conflicting code within your theme that could penalize you from the SERPs.

Happy Optimizing!

About the Author: Courtney Petty

Courtney Petty
Courtney is the Web Marketing Specialist for DKS Systems. She specializes in all things related to online marketing such as Search Engine Optimization (SEO), social media, paid advertising and more. Outside hobbies include cooking, crafts and shopping online.

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4 Comments

  1. Kevin
    Posted 01/23/12 at 2:03 pm | Permalink

    Hi Courtney, Kevin Stacey here..

    First off, this post is extremely thorough! I don’t see too many bloggers going into detail like you have…that’s the mark of a blogger who knows her SEO plugins. For optimization, free plugins like Yoast and even AIO are really great as they lay down the basic SEO foundation for a WordPress site, but every blog is different and nothing works best for everyone.

    I always suggest looking at a side-by-side comparison of the best seo plugins for WordPress in order to make an informed decision of what the best plugin is for that blogger and their website’s specific needs.

    Here’s my most recent write-up on the subject:

    SEO Pressor vs Easy WP SEO vs Scribe SEO
    http://www.bestseopluginforwordpress.com/wordpress-seo/the-best-seo-plugin-for-wordpress/

    Check it out and let me know what you think.

    Great article btw…I’ll be referencing this post on my main blog.

  2. seo companies
    Posted 02/24/12 at 2:47 pm | Permalink

    Great post Courtney! This is a very informative blog post. I will definitely be trying this plugin out for my SEO wordpress needs.

  3. Posted 03/16/12 at 1:34 am | Permalink

    This is really a great post from the point of view of word press SEO

  4. Posted 08/29/12 at 4:06 am | Permalink

    i am using wordpress seo plugin for my own site are really amazed by the benefits we are getting because of this plugin.

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